If you're an innovator with an academic background, then this video is for you! Here are some communication tips I've learned as I've transitioned from the world of scholarship to the world of business.
Number one tip: it's never about dumbing down your complex ideas and information. It's simply about figuring out how to connect with your audience on the terms that are most meaningful to them.
Fortunately, as a scholar, you have all the analytical skills you need to make the transition and learn to pitch, persuade, and sell successfully in the business realm.